Why Leveraging Your Unique Life Proposition Is Crucial for Startup Success
By Founder Institute
Date and time
Thursday, April 3 · 10 - 11:30am PDT
Location
Online
Description
- Event lasts 1 hour 30 minutes
What makes a startup truly stand out? It's not just the product or marketing—it's the founder's core purpose. At this live online event, Eleftheria (Ella) Egel, CEO & Founder at Navigating Transformation & Co-Founder at EOS Academy, will share how to leverage your Unique Life Proposition (ULP)—your values, strengths, and motivations—to craft a Unique Selling Proposition (USP) that attracts customers, investors, and long-term success. Learn a proven 4-Step Blueprint to transform your ULP into market impact. If you want to build a business that reflects your true purpose, don't miss this event.
What You'll Learn:
- Discover Your ULP – Identify the personal values and strengths that drive you.
- Craft a Compelling USP – Turn your ULP into a strategic business advantage.
- Differentiate & Succeed – Learn how purpose-driven startups stand out in crowded markets.
Featured Speaker:
- Eleftheria (Ella) Egel - CEO & Founder at Navigating Transformation & Co-Founder at EOS Academy - A startup mentor & scholar. As a visionary systems thinker and social innovator committed to driving meaningful impact, I have spent the last decade bridging the worlds of entrepreneurship and academia. I am the co-founder and product strategist of EOS Academy, an early-stage social EdTech startup aimed at facilitating the reintegration of women into the EU workforce through social entrepreneurship, while tackling age and gender biases. In addition to this, I mentor female entrepreneurs, helping them turn their ideas into successful ventures. With expertise in vision-setting, strategic planning, and building collaborative partnerships, I am passionate about empowering women and nurturing businesses that drive sustainable change.
Additional Resources:
Find more Startup Events, learn about the Entrepreneur DNA test or sign up for the Insights Newsletter to get the latest startup tips and trends.
Find more Startup Events, learn about the Entrepreneur DNA test or sign up for the Insights Newsletter to get the latest startup tips and trends.
About Founder Institute:
The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 7,000 entrepreneurs raise over $1.75BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.
The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 7,000 entrepreneurs raise over $1.75BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.
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At Founder Institute, we provide expert guidance for startup founders and access to the largest global community of advisors. Our structured accelerator programs are taking place in more than 200 cities in 90+ countries worldwide. Since 2009, we have helped over 6,000 entrepreneurs turn their ideas into fundable startups and scale their businesses.
Founder Institute empowers founders by hosting local and global events. Join us to network with entrepreneurs, mentors, and investors.
What you will learn at FI events:
- How to pitch your idea
- How to find a Co-Founder
- How to scale and make your startup attractive to investors
Browse more startup events happening in your city and online. Learn more about our accelerator programs here.