To educate and inspire attendees about the potential of upcycled food in driving innovation within the plant-based and alternative protein sectors, while contributing to a more sustainable food system. This webinar is highly relevant and timely due to the confluence of several critical global trends. This webinar is justified by the urgent need to address food waste, the growing demand for sustainable food systems, the rapid expansion of the plant-based and alternative protein markets, and the significant innovation potential of upcycled ingredients. It provides a timely and relevant platform for education, awareness, and collaboration, ultimately contributing to a more sustainable and resilient food future. Hosting it under the banner of the Global Forum for Plant-Based and Alternative Proteins adds credibility and reach, ensuring a wider and more targeted audience.