The TASTY Awards — powered by NECTAR

The TASTY Awards — powered by NECTAR

  • Ages 18+

The premier celebration of alternative protein taste-makers - a delicious evening you won't want to miss!

By NECTAR

Date and time

Wednesday, March 12 · 6 - 9pm PDT

Location

The Melody

906 Broadway San Francisco, CA 94133 United States

Refund Policy

No Refunds

About this event

  • Event lasts 3 hours
  • Ages 18+
  • No venue parking

Make history at the inaugural

TASTY Awards powered by NECTAR

Wednesday, March 12, 2025
6:00p-9:00p PST
The Melody (906 Broadway, San Francisco, CA 94133)

Where exceptional taste meets food innovation.

You’re exclusively invited to join food industry tastemakers for the most anticipated alt protein culinary event of 2025 – an evening that will redefine the future of food.

Be among the first to witness history as we unveil the winners of the world's first consumer-chosen alternative protein awards. Unlike any other food competition, these groundbreaking awards celebrate what truly matters: real taste validated by real people like you.

An Extraordinary Evening Awaits:

BE THE FIRST TO KNOW

Witness the dramatic unveiling of the inaugural TASTY Awards winners

🌟 EXCLUSIVE KEYNOTE

By award-winning chef, writer, and cookbook author Nik Sharma who will share his wisdom on the science of flavor and good cooking!

🍽️ INDULGE YOUR SENSES

Experience an exclusive tasting journey featuring our award-winning alternative proteins transformed into stunning culinary creations

🍸 SIP & SAVOR

Delight in innovative craft mocktails and NA spirits that push creative boundaries

📸 CAPTURE THE MOMENT

Strike a pose at our professional photo installations and take home exclusive event merchandise

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Join an intimate gathering of just 150 visionaries – from celebrated chefs and food tech pioneers to passionate food enthusiasts – in a stunning historic venue that perfectly bridges culinary tradition with innovation.

This is not just an awards ceremony. This is your chance to be part of a movement that's reshaping the future of food.

🎟️ EXTREMELY LIMITED CAPACITY

  • Secure your place before tickets sell out!

    NOTES:
  • Street parking is limited at this event - we suggest the garage at 735 Vallejo Street San Francisco, CA 94133 (5min walk to The Melody)
  • Attire - the recommended attire for the evening is "Smart Casual." If you'd like to dress to impress, please be our guest.

Frequently asked questions

What is NECTAR?

A nonprofit initiative dedicated to accelerating the protein transition with taste. NECTAR conducts rigorous sensory analyses, celebrates exceptional products & supports brands in enhancing their offerings. By bringing an evidence-base to taste, we envision a future where doing good tastes great.

How are the winners of the TASTY Awards determined?

NECTAR conducts annual Taste of the Industry sensory panels with 1000s of omnivore consumers on 100s of alternative protein products. The results of this blind taste test determine the winners, with the top prize in each category awarded to the product(s) that have met or exceeded taste parity.

Where can I learn more about NECTAR's work?

You can learn more about NECTAR's research at www.nectar.org. Email us at contact@nectar.org with any questions.

Is there parking onsite?

While there is no parking at the venue, there are 2 paid parking garages 4-5 minutes from the venue. The Melody is also a short walk from the SF MUNI Rose Pak subway station. More information on transportation can be found here: https://www.themelodysf.com/location

Will dinner be served?

While we are not serving a full sit-down dinner, there will be generous hot & cold hors d'oeuvres, each featuring a TASTY Award winner, that should make a full meal. We will also be serving chef-crafted non-alcoholic cocktails and zero proof beer throughout the evening.

Organized by

NECTAR is a pioneering initiative dedicated to accelerating the protein transition with taste.