Personal Branding 1-Day Training in Philadelphia, PA

About This Event:

Certificate: Completion Certificate
Language: English
Duration: 1 Day
Credits: 8
Delivery Mode: Classroom/ Virtual Live / Onsite

Deal for Group of 5 - 10 persons 10% Off | For group of 11 - 20 persons 15% Off

Course Overview:

Personal Branding is defining your assets, traits, strengths, and skills as a person. Learning about Personal Branding will give you benefits in your participant's professional and personal lives. Branding is a combination of how you perceive yourself and how others perceive you. It is crucial to know how you are perceived.

With our Personal Branding course your participants will be able to communicate their vision and passions to others in your company. Use this knowledge through Social Media to establish and shape how others perceive you. You are your brand so guard it. Live it.

Target Audience:

Anybody who is interested in Personal Branding Skills.

Learning Objectives:

Upon completing this course, you will be able to

• Know your professional and personal influences
• Know how to sharpen your personal brand
• Learn why looks count and how to stand out from the crowd
• Learn to leverage Social Media in order to establish your personal brand
• Handling your brand during a crisis
• Know your brand's distinct personality
• Make a plan for achieving success.

Prerequisites:

None

Course Materials:

Attendees will receive a course manual with presentation slides and reference materials.

Technical Requirements:

For eBooks:

Internet for downloading the eBook

Laptop, tablet, Smartphone, eReader (No Kindle)

Adobe DRM-compatible software (Digital Editions, Bluefire Reader, etc.)

Instructions for eBook download and activation

Agenda:

Module One: Defining Yourself (I)

• If You Don't, They Will
• Brand Mantra
• Be Real
• SWOT Analysis
• Case Study
• Module One: Review Questions
  

Module Two: Defining Yourself (II)

• Pillars
• Passions
• Identify Your Strengths
• The Three C's
• Case Study
• Module Two: Review Questions
  

Module Three: Managing and Building Your Image

• Clear and Defined
• Consistent Image
• It Takes a Commitment
• Live It Every Day
• Case Study
• Module Three: Review Questions
  

Module Four: Personal and Professional Influences

• Corporate and Personal Integration
• They Will Be Influencing Each Other
• Be a Professional
• Establish Rapport
• Module Four: Review Questions
  

Module Five: Sharpening Your Brand

• Blogging
• Authenticity is the Key (be always authentic)
• Transparency
• Networking
• Case Study
• Module Five: Review Questions
  

Module Six: Appearance Matters

• First Impressions
• Rise Out of The Crowd
• True Reflection
• Dress For Success
• Case Study
• Module Six: Review Questions
  

Module Seven: Social Media (I)

• Requires Ongoing Monitoring
• Security
• Have an Objective
• Advertise
• Case Study
• Module Seven: Review Questions
  

Module Eight: Social Media (II)

• It's a Tool
• Content is King
• Have a Gimmick
• Don't Ignore Any Mentions
• Case Study
• Module Eight: Review Questions
  

Module Nine: Brand Management in Crisis

• Caught In a Bad Spot?
• Never Burn a Bridge
• Data
• Monitor and Respond
• Case Study
• Module Nine: Review Questions
  

Module Ten: Branding Personality Traits

• Discover Your Personalized Values
• Be Bold
• Think Outside the Box
• Fail. Learn. Repeat
• Case Study
• Module Ten: Review Questions
  

Module Eleven: Wrapping Up

• Words from the Wise
• Review of Parking Lot
• Lessons Learned
• Finalization of Action Plans and Assessments

Note:

However, our virtual training programs are as effective as face-to-face learning, catering to the demands of busy professionals. For dates and details of instructor-led live Virtual Sessions, reach us at info@knowledgeque.com.

If you want to get this course customized and delivered exclusively for your group, we have an On-Site Training Option; you can contact us at info@knowledgeque.com for more information about on-site or corporate training.

Offers:

Groups of 3 people 10% Discount

Groups of 5 people 15% Discount

Groups of 10 people 20% Discount